The audio-visual landscape is undergoing an evolution in 2019. Technologies which have been developing for the better part of a decade have now become more affordable for meeting planners to utilize in the meetings and events industry. Showcasing the latest technology at your next event can really showcase your company’s status and staying power. Here’s what’s trending in the audio-visual world for 2019.
Trend One: Augmented Reality
Virtual reality is the technology of creating completely fabricated 3D environments for people to explore. Augmented reality, by contrast, takes the world around you and adds in virtual items that seem to exist in the same space as you. Where VR is best suited to video games and specialized industries, AR has many uses to suit most industries.
Incorporating this technology into your 2019 events can help you create distinct, memorable experiences visitors are unlikely to forget any time soon. Signs can come to life, products that couldn’t be shipped to the event can be seen and examined — the possibilities are endless.
Trend Two: Video Conferencing
Video calls have become a hugely popular method of communication over the last decade or so. Face-to-face conversations over computer systems are now gaining popularity in the events space, as well as connecting live and off-site visitors to participate in the same events. You can simulcast multiple events to allow hosts, speakers and audience members to all interact in real-time, two-way communication.
Trend Three: Sensory Triggers for Displays
Using audio-visual displays makes sharing information easier at events, but there are still some limitations. If you’ve got an audio-visual presentation that runs a few minutes, for example, you’ll often have people coming in halfway through and missing good information. One way around this is with sensory triggers. These detect when visitors enter a room or stand in a certain spot, and activate your audio-visual content. They can be used to make interactive displays, or just ensure everyone gets the full pitch every time.
Trend Four: LED Walls
LED technology has improved a great deal in both clarity and affordability. LED walls can replace tired pipe-and-drape displays, as well as form dynamic displays. You can use LED walls as step-and-repeats, or visually engaging backdrops to engage and attract visitors to a stall or display.
All of these technological trends present a wealth of options for event planners to reinvigorate how they approach events. Carefully combining two or more of these trends could result with some truly unique, unforgettable experiences for visitors sure to leave your company front of their mind for years to come.
